Microsoft windows xp was launched on October 25, 2001 to become one of the most successful Windows versions in history, and contrary to popular belief, it's still using them today nearly 17 years after its debut.

Because it represented not simply a major overhaul of Microsoft's Windows computer system but also a necessary product for future years of the company, the Redmond-based software giant invested quantities in marketing, to just make sure citizens were aware of big it included.

Thing about this marketing push will be a special slogan suggested to emphasize the performance associated with the new platform coupled with the advanced capabilities it powered. "Prepare to fly" was the theme which Microsoft thought was appropriate for Windows vista, alongside a range of ads showing people soaring over fields, a reference to the Bliss wallpaper.

And even though at some level the "Prepare to fly" slogan made sense, everything changed once the US terrorist attacks that passed off on September 11, 2001, only a couple of months in front of the planned launch of Or windows 7.

The software giant's marketing team decided as a result of October, several days prior to a debut of Microsoft's new the gw990, to replace "Prepare to fly" with "Yes, you can" to buy rid of the inappropriate mention of airplanes once the terrorist attacks. But however the slogan was changed, Microsoft didn't stop trying the rest of the marketing blitz, despite fears might somehow generate a wave of criticism as a result of 9/11 tragedy.

Microsoft, however, handled the Xp launch with maximum caution, and not to mention considered canceling the York launch. Company founder Bill Gates himself discussed with New York's city mayor the chance of scrapping the launch party, but eventually decided i would hold it anyway.

The seller invested vast amounts in the Windows 7 launch, and estimates pointed on to a $150 million plan for a global marketing blitz, with popstar Madonna singing Ray regarding as the theme of these promotional campaign.

Microsoft worked with partners in order to ensure Windows XP receives a successful product. The firms planned to blow as much as $1 billion in campaigns, though the budget was later reduced, and Microsoft hosted launch parties in 62 instances the world, with 11 million discs provided to stores and magazines to highlight the main capabilities among the operating system and also offer demos to customers have been interested in purchasing it.

Judging from which Windows XP is best now, each one of these efforts payed off for Microsoft. Support for Xp was drawn in April 2014, but rrn spite of the operating system will no longer receiving updates and security patches, there still are millions of systems running it now. Without updates, computers still on Microsoft windows become in danger of attacks, as well as in the case of agencies and state departments, are able puts customers' data in.

According to NetMarketShare data, Windows vista was running on 4.36% associated with the desktop computers all over the world in April 2018, at the most four years after Microsoft stopped shipping security updates in this particular OS version.

Furthermore, Microsoft provides launched i doubt any, not two, but five different main system versions after Xp, and right away Windows 7, 8.1, and Windows 10 continues to be getting security patches. This wasn't enough to convince Windows vista users to upgrade, however, lots of believe that it had been the best Windows version are and the shortage of security updates isn't a very good reason to transfer to a newer release.